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CHIVA-SOM HUA HIN LAUNCHES FRIENDS OF CHIVA-SOM 2026, BRINGING TOGETHER INSPIRING VOICES TO CHAMPION WELLNESS AND SUSTAINABILITY

  • Flora Gandolfo
  • 4 hours ago
  • 4 min read

Chiva-Som Hua Hin, the internationally acclaimed wellness destination, has officially launched Friends of Chiva-Som 2026, reinforcing its core philosophy that individual wellness and environmental sustainability are deeply interconnected. This initiative brings together inspiring advocates from diverse backgrounds who share Chiva-Som’s values, leveraging their collective voices to amplify awareness and purposeful action, and drive meaningful change for both people and the planet.


The 2026 initiative commenced with a vital community outreach mission on 7th June at Baan Pa La-U Noi Village in Hua Hin—a remote Karen hill tribe community facing limited access to healthcare. Driven by Chiva-Som’s long-standing commitment to community welfare, the resort conducts an annual medical mission to this underserved area. This year, the mission gained exceptional support from Belgin Aksoy, Founder of Global Wellness Day and a prominent Friend of Chiva-Som, who joined the Chiva-Som team to bring essential healthcare and holistic support directly to the villagers.


Inspired by this year's Global Wellness Day #JoyMagenta theme, the activity combined Chiva-Som’s medical outreach with recreational experiences for local children, encouraging moments of joy, creativity, and human connection. Participants and villagers also came together for a collaborative painting project to celebrate the 15th Anniversary of Global Wellness Day, demonstrating how meaningful actions, however small, can create a lasting ripple effect.

Collage of Global Wellness Day: children in pink shirts play, paint, and get health checks outdoors, with a smiling volunteer.
Belgin Aksoy joined the Global Wellness Day 2026 activities held by Chiva-Som Hua Hin

The journey of purposeful action continues on 24th July in celebration of International Day for the Conservation of the Mangrove Ecosystem. Joining this environmental initiative is actor Natapohn Phornprapha, another dedicated Friend of Chiva-Som, who will join local students, Chiva-Som guests, and team members in planting mangrove trees at the Krailart Niwate Mangrove Preservation and Ecosystem Project.


As the last remaining mangrove forest in Hua Hin, this precious ecosystem has been continuously developed, preserved, and cared for by Chiva-Som since 2013. The collective effort aims to plant 500 mangrove trees, further contributing to the long-term protection of biodiversity and raising environmental awareness through hands-on participation.

Collage of a woman portrait and volunteers planting mangroves along a boardwalk and muddy wetland under a bright sky
Pictured: Natapohn Phornprapha; the mangrove planting activity at Krailart Niwate Mangrove Preservation and Ecosystem Project

Together, these initiatives reflect Chiva-Som's holistic approach to wellbeing, one that recognises the interconnectedness of individual health, thriving communities and a healthy natural environment. From supporting underserved communities to restoring coastal ecosystems, Friends of Chiva-Som demonstrates how purposeful action can contribute to positive change far beyond the resort itself.


"At Chiva-Som, we believe wellbeing extends beyond the individual. It encompasses the people around us, the communities we are part of and the natural world that sustains us," said Vaipanya Kongkwanyuen, General Manager of Chiva-Som Hua Hin. "Friends of Chiva-Som was created to amplify conversations around sustainability through people who genuinely share our values. Through these collaborations, we hope to inspire others to recognise that every positive action, however small, can contribute to meaningful and lasting change."


For more than three decades, Chiva-Som has integrated environmental responsibility, community engagement and holistic wellness into everything it does, believing that wellbeing becomes truly meaningful when it is shared with people, communities and the natural world.


For further information or to book, visit www.chivasom.com or email the Reservations team at reservations@chivasom.com or call +66 32 536 536, or WhatsApp +66 82 796 7689.

Follow us on Facebook and Instagram @chivasomhuahin


-ENDS- 


ABOUT CHIVA-SOM 

Inspired by the founder Mr. Boonchu Rojanastien's motto "Above All, Enjoy Your Life," Chiva-Som translates to "Haven of Life" in Thai, reflecting its commitment to revitalising the mind, body, and spirit. Where enrichment thrives and lives are transformed, Chiva-Som is a sanctuary of holistic wellness for a transformative lifestyle. This ethos, deeply ingrained since its inception in 1995, has propelled Chiva-Som to the forefront of global wellness. Our flagship Chiva-Som Hua Hin in Thailand, and the recent addition of Zulal Wellness Resort by Chiva-Som in Qatar, exemplify our unwavering commitment to providing guests with the tools to achieve optimal physical, mental, and emotional health. Guided by our knowledgeable and compassionate staff, guests embark on a transformative journey tailored to their individual needs. Our innovative approach seamlessly integrates mind, body, and spirit, fostering a sense of balance and tranquillity. Beyond our resort experiences, Chiva-Som’s approach to wellness extends to the wider community, with educational opportunities and global sustainability initiatives at the core of everything we do.


  • ‘The Best Hotels and Resorts in the World: The Gold List 2026’ – Condé Nast Traveler/Traveller

  • ‘Serene Coastal Wellness Resort in Hua Hin’ – Robb Report Hong Kong’s Best of the Best 2026

  • ‘Traditional Healing’ – Condé Nast Traveller Germany Wellness & Spa Awards 2025

  • ‘The Most Loved Wellness Destination’ – Hello Thailand Beauty & Wellness 2025

  • ‘Outstanding Award’ – Health and Wellness – Thailand Tourism Awards 2025

  • ‘Sustainability Award- Health & Wellness Tourism’ - Thailand Tourism Awards 2025

  • ‘Spa Retreat of the Year’ – Compare Retreats Luxury Wellness Travel Awards 2025

  • ‘Best 100 Hotels in Asia-Pacific’ – Tatler Best Asia 2025

  • ‘Best Wellness Retreat’ - Tatler Best Thailand 2025

  • Best 100 Hotels in Asia - Tatler Best Asia 2024

  • ‘Travel & Leisure/Spa’ - Marie Claire UK Sustainability Awards 2024

  • ‘Wellness & Spa Retreat’ – Thailand Tourism Gold Awards 2023

  • 'Best Destination Spa in the World' - Condé Nast Traveler's Readers' Choice Awards 2022

  • 'Fighting Fit' - Tatler Spa Awards 2022


For further press information and images, please contact:

Iustina Roman (iustina@frogandwolfpr.com), Christina Dendrinou (christina@frogandwolfpr.com), Nat Frogley (nat@frogandwolfpr.com) or Flora Gandolfo (flora@frogandwolfpr.com) at Frog & Wolf PR. 

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