• Nat Frogley

IGOROOM REVEALS ‘VR VANGUARD’ OF TECH-SAVVY LUXURY HOTEL BRANDS AHEAD OF LAUNCH

Six Senses, Shangri-La and Soneva among early adopters embracing revolutionary new VR360 travel booking app


Next-gen virtual reality travel booking app Igoroom has revealed the ‘VR vanguard’ of forward-thinking luxury hotel brands that have signed up as launch partners as it prepares to revolutionise the luxury online travel sector. Big names demonstrating their vision and embracing Igoroom’s unique VR- and AI-powered technology include global giants Hyatt and Kerzner International; iconic luxury hospitality brands Six Senses, Shangri-La and Soneva; landmark properties like Dubai’s Atlantis, The Palm; and exciting Maldives newcomers Cora Cora and Joali.

Kyp Chalambous, VP Sales, Atlantis, The Palm comments, “We’re very excited to partner with the Igoroom team, who embody the same forward thinking and pioneering spirit we challenge ourselves with every day. Innovation is at the heart of the Atlantis brand DNA – whether it’s our new digital room key, Atlantis app or wearable technology at Aquaventure, we’re continually embracing technology to enhance the guest experience. We have no doubt that Igoroom will revolutionise current guest booking behaviour and we’re thrilled to be one of the launch partners for this exciting project.”


Deepshikha Sehgal, Director, Revenue Optimization SEAA, Shangri-La Group, added, “We are excited to partner up with Igoroom to offer our customers a unique shopping experience through VR content. We piloted our first property in Malaysia and results are impressive – the quality of content is impeccable. VR is certainly gaining popularity and is probably the future with millennials and GenZ as target audience for many industries. Applying this to travel/hotels is certainly thrilling and I think a niche that’s yet to be tapped. It’s really going to elevate the customer experience while selecting their next stay.”


Launching soon, Igoroom uses innovative virtual reality and artificial intelligence technology to provide users with world-first fully immersive, 360-degree virtual reality hotel and resort tours – uniquely placing potential guests in their most desired resorts before they book.


James South, CEO and Founder of Igoroom, explained, “Thanks to Igoroom’s unique technology, potential guests will soon be able to explore – and get excited about - these world-leading, forward-looking luxury resorts at the crucial decision-making stage like never before. With our 360-degree gyroscopic VR content, consumers can check out the features and views that really matter to them, whether that’s the layout of their room, the bathroom amenities, the views from the sun loungers… even the underwater landscapes of the resort’s house reef – bringing the sense of wonder back to the booking process.”


The intuitive Igoroom app will be available for download soon, allowing customers to discover, digitally explore and book the best hotels and resorts on the planet directly from their device.


-ENDS-


Notes to editor:


About Igoroom

Igoroom is a next-gen virtual reality travel booking app that is set to revolutionise the luxury online travel sector. Igoroom uses innovative virtual reality and artificial intelligence technology to provide users with world-first fully immersive, 360-degree virtual reality hotel and resort tours -uniquely placing potential guests in their most desired resorts before they book. www.igoroom.com


About Gecko Digital

Gecko Digital is pioneering digital marketing & virtual tours agency and Asia’s leading Virtual Reality agency with 500 + active clients over 6 countries, partnered with the largest hotel brands and corporates. In addition to Gecko Digital’s broad range of HD360 VR content, Gecko Digital also creates stunning commercial videos, photography, and creative branding for sophisticated marketing campaigns.


Gecko Digital has experienced great traction since 2015, its top line growing close to 100% yr on yr with an average 58% gross margin.


Gecko Digital currently has a pipeline of over 8mn MYR as it moves into the COVID-19 recovery period and harnesses production contracts for Igoroom’s rollout.


About Igotopia

Igotopia is the holding company for Igoroom and Gecko Digital. Igotopia believes in challenging the status quo, investing in disruptive industries with a passion in reinventing how companies can apply new technologies to new business models to become one of the world’s leading providers of content, using its portfolio of brands to differentiate its core products and services.


For further press information please contact:

Sarah Harvey (sarah@frogandwolfpr.com), Nat Frogley (nat@frogandwolfpr.com) or Flora Gandolfo (flora@frogandwolfpr.com) at Frog & Wolf PR.

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